As the world moves quickly, keeping readers engaged means more than just slapping a 3000 word article into WordPress (no matter how interesting). The latest trending stories are about creating engaging experiences that capture imaginations and keep audiences on their toes.
This type of piece focuses on exploring trends, hashtags, and other topics that are making waves on social media. It is often a quicker way of getting in front of an audience than writing an entire feature piece.
In order to create a successful trending story, you should consider the “show, don’t tell” principle. For example, rather than simply telling readers that Johnny was tired after he ran up the hill, you should show how his legs were aching and cheeks were red from effort.
Some examples of trending stories are how-to features, travel pieces and science or technology news. All of these types of stories explore a specific topic and provide useful information to readers in an easy-to-understand format. Using Shorthand, it’s possible to embed a range of different items like data illustrations, images and videos to bring an in-depth story to life.
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