Headline news is a genre of television news that originated in the 1980s. It was created by Turner Broadcasting as a sister network to CNN, broadcasting a looping series of news segments on various topics. In 2005, it began to diverge from this format and air a block of shows focused on personalities, including pundits like Glenn Beck and Nancy Grace.
The headline should be clear and specific, indicating what the story is about. It should draw the reader in and encourage them to read further. Avoid repetition – the headline should not repeat the lede. Ideally, it will be different enough to stand out in search engine results, too.
A good headline should use short words and avoid jargon and slang, but be concise and elegant. It should also be written in present tense, as opposed to past tense. It should also not include verbs (to be, to have) and drop helping words like articles (a, an and the). Headlines should not be overly long or clumsy; they are meant to grab attention and convey the main point of the story in a snappy and memorable way.
The best headlines are easy to understand and catch the eye, especially when scanned from a newspaper page. A well-written headline can catch the attention of readers and make them click through to the full article. This is why headlines have become so important in the internet age – they are what gives your article “Google juice” and makes it appear higher in search engine results.
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